Colleen Adams,
Manager of Product and Digital Solutions
at Medavie Blue Cross

Colleen leads strategic partnerships and product development across group and individual businesses with a focus on solutions that leverage technology and industry trends. Medavie Blue Cross is committed to providing innovative solutions to improve the health of Canadians. Colleen has championed digital health to modernize benefits and improve member health while delivering value to plan sponsors. She is well-versed in marketing (BBA) and channel development and has worked with some of Canada’s leading healthcare companies.